Wednesday, June 10, 2009

All hail the "before and after"

I mean who doesn't love before and afters? DIY projects, makeovers, home improvements. We love it because it's the instant gratification portion of our (or someone's) hard work. When transformations happen over a period of time and the end product is a cure of the process and not the original problem, the update can lose impact.
If you have any appreciation at all for package design, then you'll love this. And you, as a person, who probably buys things, defintiely appreciates package design even if you aren't aware of it. The package design website, The Dieline will not only wet your appetiate but feed you a 5 course meal and push second helpings of dessert afterwards. And you will enjoy it.
Here are a few of my favorite before and afters. Click here to see all 49 of them.

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